ABS-CBN sustained its nationwide leadership by having the most number of Philippine TV households watching its shows the whole day. The country’s largest and leading multimedia conglomerate hit an average audience share of 44%, or 11 points higher than GMA’s 33% and TV5's 11%, based on Kantar Media.
ABS-CBN maintained its winning streak on primetime (6PM-12MN), enjoying a three-point increase from the average audience share of 48% in April to 51% in May, a whopping 21-point lead over GMA’s 30%.
The Twitter-trending singing-reality show “The Voice Kids” topped the list of the top 15 most watched programs in May and hit an average national TV rating of 34.1%.
TOP 15 REGULAR PROGRAMS
MAY 2014
1 ABS-CBN THE VOICE KIDS 34.1%
2 ABS-CBN MAR’S RAVELO’S DYESEBEL 30.6%
3 ABS-CBN IKAW LAMANG 30.5%
4 ABS-CBN MAALAALA MO KAYA 28.6%
5 ABS-CBN WANSAPANATAYM 26.3%
6 ABS-CBN THE LEGAL WIFE 26.0%
7 ABS-CBN TV PATROL WEEKDAY 25.6%
8 ABS-CBN RATED K HANDA NA BA KAYO? 22.3%
9 ABS-CBN MIRABELLA 20.0%
10 ABS-CBN BET ON YOUR BABY 19.5%
ABS-CBN HOME SWEETIE HOME 19.5%
11 GMA-7 MAGPAKAILANMAN 19.4%
12 GMA-7 KAPUSO MO, JESSICA SOHO 18.8%
13 ABS-CBN PINOY BIG BROTHER ALL IN WEEKEND 17.8%
14 GMA-7 PEPITO MANALOTO ANG TUNAY NA KWENTO 17.4%
15 ABS-CBN BE CAREFUL WITH MY HEART 16.4%
ABS-CBN won all key territories across the country.
TOTAL LUZON
ABS-CBN - 39% ; GMA-7 - 34% ; TV5 - 10%
*Balance Luzon (North, Central, & South Luzon)
ABS-CBN - 46% ; GMA-7 - 34% ; TV5 - 9%
*Metro Manila
ABS-CBN - 36% ; GMA-7 - 32% ; TV5 - 11%
*Suburbs (Cavite, Laguna, Bulacan, & Rizal)
ABS-CBN - 33% ; GMA-7 - 33% ; TV5 - 12%
*Mega Manila (Metro Manila & Suburbs)
ABS-CBN - 34% ; GMA-7 - 32% ; TV5 - 13%
TOTAL VISAYAS
ABS-CBN - 56% ; GMA-7 - 25% ; TV5 - 9%
TOTAL MINDANAO
ABS-CBN - 55% ; GMA-7 - 27% ; TV5 - 8%
TOTAL PHILIPPINES
ABS-CBN - 44% ; GMA-7 - 33% ; TV5 - 11%