The “Maalaala Mo Kaya” (MMK) episode featuring the story of honesty, hope, and survival of a prisoner in Tacloban named Jomar (played by Ejay Falcon) — who voluntarily returned to prison after helping his family when super typhoon Yolanda struck their province — was the most watched weekend TV program in the Philippines.
Based on data from Kantar Media last Saturday (November 15), “MMK” garnered a national TV rating of 30.7%, or 8 points higher than the score of GMA’s “Magpakailanman” (23%).
Aside from winning the TV ratings game, the episode also dominated Twitter as its official hashtag #MMKTacloban became one of the trending topics worldwide. Netizens took on the microblogging site to share their thoughts how they were touched by Jomar’s love for his family and his unshakeable integrity.
Capturing the hearts of Filipino viewers all over the world for the past 23 years, “Maalaala Mo Kaya” has legions of fans from different generations who cried, laughed, fell in love, and got inspired through the real-life narratives of the show’s letter-senders.
Based on data from Kantar Media last Saturday (November 15), “MMK” garnered a national TV rating of 30.7%, or 8 points higher than the score of GMA’s “Magpakailanman” (23%).
Aside from winning the TV ratings game, the episode also dominated Twitter as its official hashtag #MMKTacloban became one of the trending topics worldwide. Netizens took on the microblogging site to share their thoughts how they were touched by Jomar’s love for his family and his unshakeable integrity.
Capturing the hearts of Filipino viewers all over the world for the past 23 years, “Maalaala Mo Kaya” has legions of fans from different generations who cried, laughed, fell in love, and got inspired through the real-life narratives of the show’s letter-senders.
