ABS-CBN MAINTAINS STRONG VIEWERSHIP NATIONWIDE IN NOVEMBER; DREAM DAD TOPS TV PROGRAMS

   ABS-CBN kept its stronghold in national TV viewership in November after hitting an average total day audience share of 45%, or eleven points higher than GMA’s 34%, based on data from Kantar Media.

Kantar Media uses a nationwide panel size of 2,609 urban and rural homes that represent 100% of the total Philippine TV viewing population, while the other ratings data supplier AGB Nielsen reportedly has only 1,980 homes based solely in urban areas that represent only 57% of the Philippine TV viewing population.

“Dream Dad” emerged as the most watched program in the country for November 2014 with an average national TV rating of 30.1%.

TOP 15 REGULAR PROGRAMS
NOVEMBER 2014   
1 ABS-CBN DREAM DAD 30.1%
2 ABS-CBN THE VOICE OF THE PHILIPPINES SEASON 2    30.0%
3 ABS-CBN MAALAALA MO KAYA 29.6%
4 ABS-CBN FOREVERMORE 28.7%
5 ABS-CBN HAWAK KAMAY 28.4%
6 ABS-CBN TV PATROL WEEKDAY 28.3%
7 ABS-CBN PURE LOVE 26.6%
8 ABS-CBN BAGITO 26.5%
9 ABS-CBN RATED K HANDA NA BA KAYO? 25.7%
10 ABS-CBN WANSAPANATAYM 25.2%
11 ABS-CBN HOME SWEETIE HOME 24.5%
12 ABS-CBN MGA KWENTO NI MARC LOGAN 22.3%
13 ABS-CBN TWO WIVES 22.0%
14 ABS-CBN GOIN’ BULILIT 21.2%
15 GMA-7 MAGPAKAILANMAN    19.8%